At the start of the new year, what better time to reflect on how your park’s current systems have performed over the last year and whether or not they could be improved on in 2019.
In particular, we’re going to be taking a look at booking systems, which can cause particular frustration to park owners if they don’t function properly.
Ease of Use
Perhaps the most important thing for your booking system is that it’s simple and easy to use, not just for your guests, but for you and your staff too.
When it comes to guests, they should essentially be able to make their booking in as few clicks and steps as possible, otherwise, you run the risk of them leaving the site before completing their booking. Research shows, that bookings systems that are slow, too long or complicated, are a common cause of abandoned purchases.
This includes having a system in place which allows to easily receive and process payments from your guests, as well as automatic emails set up to confirm their bookings, send arrival information and other useful information.
Your booking system needs to support your park operation in offering a real-time management solution.
This integration, is what underpins the EliteParks system.Bringing all of core holiday park management systems together into one solution, is what we believe sets EliteParks ahead of the competition and gives us the most advanced park management solution on the market to date.
Of course, it’s not just your own software that your booking system needs to work alongside, so it’s important to have support for integration with other third parties that you may work with. Potential guests now have more choice than ever when it comes to where to book their holiday accommodation, so it’s important that you maximise potential booking opportunities by working with as many relevant third-party websites and Online Travel Agencies (OTA) channels as possible.
EliteParks software supports integration with a number of industry-leading partners such as Hoseasons,PitchUp and Michael Paul Holidays with development work also planned for 2019 with The Sun Holidays, BreakFree Holidays and Airbnb. Your availability will automatically update across your choice of channel and therefore increase your park’s exposure to potential bookings.
While we’ve already mentioned that your booking system should be nice and simple for you and your employees to use, there’s still always that chance that something could go wrong.
That’s why it’s crucial that there’s a decent level of support alongside your booking system, who don’t just help you get things up and running, we are on hand whenever you might have any questions or problems, whether this is via email, over the phone, or even in person.
It is not only important that your provider has all the technical know-how and skill, but that they’ll also require an in-depth knowledge of the holiday park industry itself.
So if you get the feeling that your current booking system isn’t quite performing as well as you’d like it to be, why not get in touch and request a demo of our EliteParks system, to see how we can help improve things.