Powerful Holiday and Residential Park Management Software built-on Microsoft Dynamics 365 Technology.

Designed exclusively for park operators, EliteParks meets business management needs across holiday & residential parks of any size.

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What's included in EliteParks?

Gain full control and visibility over your park business to always ensure that everything happens when it needs to happen.

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Avoid dual-booking and other common booking related issues whilst ensuring your customers always receive the best service possible using our centralised booking / reservation system.

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Drive all sales activities; from prospect call backs and data recording through to processing new business, part exchanges, buy-ins, private sales, and buy-backs.

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Reduce overhead activities such as data gathering and reconciliation by managing all aspects of your operational accounting, billing, and reporting requirements within one single application.

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Gain better visibility of your data and communicate more efficiently with prospects, leads and holidaymakers at any point in their journey to enhance their customer experience.

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Empower your maintenance team to take control of their own tasks and schedule and manage allocated jobs on any device, from any location on park.

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Manage and coordinate all housekeeping and cleaning tasks in one place using a simple dashboard.

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Maintain owner relationships and customer service with a system that ensures management is easy and stress-free.

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Reduce your reliance on resources and plan events with greater precision and business efficiency.

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Maximise revenue opportunities by ensuring all activities can be booked efficiently and at any time.

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Manage memberships and subscription-based facilities from gyms, swimming pools, golf resorts and other leisure facilities operating on a membership basis.

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Manage your arcade with location tracking, producing reports and upkeeping maintenance

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Watch our EliteParks explainer animation below:

Ready to upgrade your current software?


Contact us by completing our online form or calling the enquiry number to arrange a Discovery call with one of our consultants.


After your discovery call, we’ll invite you to a demonstration of our proposed solution which meets your IT business requirements.


Once you’ve had your software demonstration and all your questions have been answered, we’ll work on an Indicative Price Illustration for you that shows a clear breakdown of all fees and resources included.


If you’re comfortable with the Indicative Price Illustration, we’ll visit your business and conduct a series of Business Process Analysis workshops with your team. This allows us to walk through you processes and map them to the functionality of the solution, ensuring that the proposed solution will fit your business and deliver to your stated objectives.


Once step 4 is complete, we’ll produce a business proposal for you to review with your team which includes the commercials, the delivery scope, and high-level project plan. After contracts are signed, we’ll organise a project kick-off meeting where you will be formally handed over to the implementation team.


By joining the Elite Community, you are now part of a very special group of businesses in the park & marina industry, who all share the same enthusiasm for world-class Microsoft Dynamics 365 technology.

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Supporting solutions that can be added to EliteParks include

Our app has been designed to strengthen the relationship between you and your owners, offering an easy way to manage their account.


A comprehensive tailored training, support, and mentoring programme for operators, manufacturers and dealers in the park & marina industry.


EliteAnalytics has a built-in connector to our own Dataverse, where your data is stored and populated from your Elite Dynamics solution.


EliteCRM brings sales, marketing and customer service together for more relevant, valuable and productive customer insight.


Built on Microsoft Dynamics 365 Business Central, EliteFinance is an all-in-one business management application.


EliteApps provides mobile automation for efficient daily operations across your site.


EliteInsights is a benchmarking tool enabling users to compare their aggregated data against industry averages to better understand their own business’ position.


EliteH&S is a customisable platform covering all aspects of Health & Safety within your business, configured to your exact needs. From Safety Inspections, Risk Assessments and Accident Reports.


Innovate your daily processes and maximise efficiency with AI powered solutions for your holiday park or marina.


The benefits

A simple and easy to use system that can be used from any device, from any location at any time.

One integrated IT solution that manages all the sales, operational and financial processes across a holiday or residential park business.

EliteParks comes with the added credibility of being built on Microsoft Dynamics 365 technology and hosted on Microsoft Azure servers.

Being fully endorsed by Microsoft puts EliteParks at the forefront in the industry, offering our customers assurance that our software is functionally rich and robust.

EliteParks removes the need for multiple systems with labour intensive data entry, duplication and reconciliation. In turn, this leads to an enriched customer journey, a more efficient, productive and happier team, and an improved bottom line.

A range of integrations are available as added extras; such as EPOS, ANPR, OTAs (Online Travel Agents), Merchant Services, DocuSign; all with the aim of improving operational efficiency.

Make an enquiry now

Request a discovery call here or by calling 0161 615 5548

Discuss your specific business needs with our specialist consultants

Find out about Elite Dynamics’ full suite of solutions

Learn more about how our solutions have benefitted our existing customers

Ask any questions you may have about Elite Dynamics

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Our software at a glance

Contact us to discuss your needs and arrange an informal, no-obligation demonstration.

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How we help our customers

We moved away from lots of disjointed systems that different departments were using that were hard to query for accuracy. An all-in-one, fully integrated system is a definite benefit – one system provides one version of the truth.

David Goldsmith

Head of Sales & Marketing

Shorefield Holidays

The EliteParks solution is the most complete park management solution we have seen to date.

Rena McDonald

Finance Director

Great Blue Resorts

We chose Elite for several reasons but ultimately, we recognise they provide the leading UK based IT solution for the holiday park industry. EliteParks with its enhanced functionality has the flexibility to manage all our business processes and activities in one system.

Claire Lloyd

Head of Finance

Darwin Escapes

Knowledge hub


Does EliteParks allow for online bookings and owner payments?

Yes. The EliteParks solution ships with fully functional APIs to link to your own website or to 3rd party booking agents. Additionally, you have the option of using the out of the box online booking portal that can be embedded into your EliteParks solution.

Does the EliteParks system have a finance package?

Yes. EliteParks sits on the Microsoft Dynamics 365 Business Central platform (formally NAV) and is the only solution on the market to have a fully integrated finance module

Does the EliteParks Membership module automatically raise invoices for monthly subscriptions?

Yes. EliteParks allows any combination of membership start dates and membership length. The initial invoice (joining fee) is raised on activation of a membership and the date the next invoice is due is stamped on the Membership record. EliteParks has a membership invoicing routine that can be run as often as the business requires to raise all invoices up to a defined date.

If we purchase another park after we go live with EliteParks, is there a way to add the data to EliteParks without manual input?

Yes, we have a Data Import Wizard that eases the bulk import of financial and operational data. Elite Dynamics will provide you with a Data Import Template excel file that can be populated and imported into EliteParks. This includes data such as Plots, Units, Customers, Meter Readings, Vendors, Opening Balances etc.

Can EliteParks store marketing preferences in-line with GDPR?

Yes, EliteParks marketing preferences are customisable to suit the business. Marketing products (holiday sales, memberships, etc) and communication types (direct mail, SMS, etc) are configurable and the opt in/opt out for each combination is stored against the contact in EliteParks.

Does EliteParks conform with Making Tax Digital?

Yes, of course. Microsoft has passed the MTD HMRC compliance tests for Dynamics 365 Business Central being MTD compliant. Elite Dynamics have integrated this into the EliteParks solution.

How does EliteParks account for owners subletting out their units if we collect the revenue and charge a fee?

EliteParks has a flexible solution for sublet bookings, to allow the operator to account for monies collected on behalf of owners and make repayments with a choice of administration cost rules. For example, you can charge the owner a percentage of the booking or a fixed cost per booking.

Can we get scanned or emailed documents from our customers and suppliers saved in a PDF or email format, so that they are accessible from within EliteParks and linked to related invoices or quotes?

EliteParks offers the functionality to very easily include documents in formats using simple methods such as drag and drop, or a one-step upload by which that document will be safely archived and linked to the system transaction in one very easy step.

We would like to be able to track our customer engagement through the system from their first contact with us, to the point where they are booking a holiday or buying a holiday home. Can this customer engagement be tracked through every stage of a customer’s journey?

EliteParks software incorporates a seamless experience from the point that a customer reaches out to your company as a response to a specific marketing campaign or via a search for what you are offering. Each customer journey is progressed through a sales and marketing management software (CRM) and are processed through to becoming your satisfied continued customer either through holiday bookings or a purchase of a holiday home, and the use of any other facilities you have to offer.

Our business runs fully on Office365, is this something we will be able to use with EliteParks?

EliteParks is built on Microsoft Dynamics 365 technology and allows for complete integration of Microsoft Office 365 to give you full control of your entire business operation.

Can we integrate EliteParks with our website and online booking portal?

Yes, we have out of the box APIs for both bookings and owners, which allows for any 3rd party website integration with the EliteParks solution.

Can EliteParks be hosted locally or is it hosted in the cloud?

Both. EliteParks can be hosted on your own hardware or we can provide a SaaS solution with a cloud deployment – whichever option best suits your current infrastructure. We will discuss this with you at the initial consultation meeting. The majority of our customers have a SaaS solution.

What devices can EliteParks be used on?

EliteParks can be accessed on a PC or laptop via a web browser; or on a tablet or mobile device via a native app. All that is needed is an internet connection, and EliteParks can be accessed securely from any location at any time.

Does EliteParks handle special offers on bookings?

Yes, EliteParks has the ability to apply special offers against bookings that allow for a percentage off, fixed amount off, or a fixed holiday price. With the dynamic pricing functionality, you also have the ability to increase the price of the holiday as your occupancy levels reach their maximum.

Does EliteParks handle fixed assets?

Yes, EliteParks has a fixed asset module that is integrated into the hire fleet management, as well as the financial ledgers.

How does EliteParks handle park maintenance issues?

EliteParks has a maintenance job module where both park maintenance and customer after sales jobs can be recorded, allocated and managed efficiently. Sales invoices can be raised directly from the job to the owner for chargeable work and the module has the option of being linked to inventory allowing you to manage stock levels of key maintenance items.

Can purchase orders go through an approval system in EliteParks?

Yes, EliteParks has configurable approval workflows that can be allocated to purchase documents. Each user can be configured to have a certain level of authorisation and when the purchase order hits that user’s limit, the manager will receive a request to authorise the order before it is released to the supplier. If the approval request is rejected by the manager, then the user will receive an email notification.

Do I still need my current finance system?

EliteParks is the only solution on the market with a fully integrated accredited accounts package. So as a holiday or residential park operator you have the option to replace your existing accounts package with EliteParks to create maximum efficiency and return. However, if you have a compelling reason to keep your current accounts package we can provide a link between EliteParks and your finance system.

Is EliteParks available from the Cloud?

Yes, EliteParks can be deployed in the Cloud on Microsoft secure platform or it can be loaded onto an in-house server. Whichever deployment option is chosen, EliteParks is accessed via a web browser from your PC, tablet device or smartphone.

Do you have an owners’ portal where owners can log in and pay invoices?

Yes we have two options with regards to providing owners access to manage their account. The first is via our Owners API which will provide your digital agency the functionality to connect your website directly to EliteParks. The second is via our EliteOwners mobile app which enables you to automate invoicing to your owners, notifies them when payments are due and allows payments to be processed. EliteOwners is a supporting solution of EliteParks, designed to enable your owners to self-serve and manage their own accounts.

Make an enquiry with our specialist consultants.

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