A. Yes. The EliteParks solution ships with fully functional API’s to link to your own website or to 3rd party booking agents. Additionally, you have the option of using the out of the box online booking portal that can be embedded into your Parks.
A. Yes. EliteParks allows any combination of Membership Start Date and Membership length. The initial invoice (joining fee) is raised on activation of a membership and the date the next invoice is due is stamped on the Membership record. EliteParks has a Membership invoicing routine that can be run as often as the business requires to raise all invoices up to a defined date.
A. Yes, we have a Data Import Wizard that eases the bulk import of financial and operational data. Elite Dynamics will provide you with a Data Import template excel file that can be populated and imported into EliteParks. This includes data such as Plots, Units, Customers, Meter Readings, Vendors, Opening balances etc.
A. Yes, EliteParks marketing preferences are customisable to suit the business. Marketing products (holiday sales, memberships, etc) and communication types (direct mail, SMS, etc) are configurable and the opt in/opt out for each combination is stored against the contact in EliteParks.
A: Yes, of course. Microsoft have passed the MTD HMRC compliancy tests for Dynamics 365 Business Central being MTD compliant. Elite Dynamics have integrated this into the EliteParks Solution for 2016, 2017 (NAV) and 2019 (Business Central).
A: EliteParks has a flexible solution for sublet bookings, to allow the operator to account for monies collected on behalf of owners and make repayments with a choice of administration cost rules. For example, you can charge the owner a percentage of the booking or a fixed cost per booking.
A: EliteParks offers the functionality to very easily include documents in formats using simple methods such as drag and drop, or a one-step upload by which that document will be safely archived and linked to the system transaction in one very easy step.
A: EliteParks software incorporates a seamless experience from the point that a customer reaches out to your company as a response to a specific marketing campaign or via a search for what you are offering. each customer journey is progressed through a sales and marketing management software (CRM) and are processed through to becoming your satisfied continued customer either through holiday bookings or a purchase of a holiday home, and the use of any other facilities you have to offer.
A: Both. EliteParks can be hosted on your own hardware or we can provide an SaaS solution with a cloud deployment – whichever option best suits your current infrastructure. We will discuss this with you at the initial consultation meeting.
A: EliteParks can be accessed on a PC or laptop via a web browser; or on a tablet or mobile device via a native App. All that is needed is an internet connection, and EliteParks can be accessed securely from any location at any time.
A. Yes, EliteParks has ability to apply special offers against bookings that allow for a percentage off, fixed amount off, or a fixed holiday price. With the dynamic pricing functionality, you also have ability to increase the price of the holiday as your occupancy levels reach their maximum.
A: EliteParks has a maintenance job module where both park maintenance and customer after sales jobs can be recorded, allocated and managed efficiently. Sales invoices can be raised directly from the job to the owner for chargeable work and the module has the option of being linked to inventory allowing you to manage stock levels of key maintenance items.
A. Yes, EliteParks has configurable approval workflows that can be allocated to purchase documents. Each user can be configured to have a certain level of authorisation and when the purchase order hits that user’s limit, the manager will receive a request to authorise the order before it is released to the supplier. If the approval request is rejected by the manager, then the user will receive an email notification.
A. EliteParks is the only solution on the market with a fully integrated accredited accounts package. So as a holiday park operator you have the option to replace your existing accounts package with EliteParks to create maximum efficiency and return, however if you have a compelling reason to keep your current accounts package we can provide a link between EliteParks and your finance system.
A. Yes, EliteParks can be deployed in the Cloud on Microsoft secure platform or it can be loaded onto an in-house server. Whichever deployment option is chosen, EliteParks is accessed via a web browser from you PC, tablet device or smart phone.
A. Yes we have two options with regards to providing owners access to manage their account. The first is via our Owners API which will provide your digital agency the functionality to connect your website directly to EliteParks. The second is via our EliteParks Owners app which enables you to automate invoicing to your owners, notifies them when payments are due and allows payments to be processed.
A. CRM stands for Customer Relationship Management and usually refers to a data management software solution, used by businesses of all sizes to improve customer relationships. A CRM records and analyses customer purchasing behaviour, activity and engagement levels. This enables a company to extract more meaningful insight, helping to enhance and improve customer retention, develop journey flows and lead generation performance.
A. EliteCRM is a data management, customer engagement and reporting software solution, specifically designed for businesses operating the holiday park industry. Our CRM solution can integrate with any park management software – but has a unique and seamless link with our flagship product, EliteParks. It centralises booking and ownership enquiries, finance, marketing and customer service data, as well as recording all communication that your team has with every customer.
One of the main benefits of EliteCRM is the ability to automate campaigns and communications, transforming the relationships you have with your customers, suppliers and partners. Its advanced marketing tool enables you to design your own unique automated customer journeys across all departments, using your park’s branding and tone of voice.
A. Customer 360 is a term used to describe how EliteCRM centralises all customer data and their touch points. Their personal information, sales history and customer service interactions are all recorded against one record in EliteCRM– enabling full visibility and access to all system users across your holiday park business.
A. Built-in, templated booking and owner journeys are included within EliteCRM, allowing for automated consistent communication.
For example, instead of manually sending a customer booking confirmation acknowledgement – you can set up an email to be sent automatically containing all the details of their holiday. This automated process for ownership communications works in the same way.
You can customise these out of the box or create your own journey templates. The communications can be personalised to each recipient, designed with your branding, plus you can create your own messages that matches your park’ tone of voice.
A. Monitoring marketing and website performance is easier than ever in EliteCRM. You can view email open, click through and unsubscribe rates to measure email campaigns, as well as having your website’s traffic and visits tracked in the same system… all in your own dashboard.
There is also the functionality to send SMS individually and in bulk to your holidaymaker and owner audiences. After you hit send, you’ll be able to view the SMS delivery rate.
Feedback is important to every department, which is why we’ve included a survey feature within EliteCRM. The tool lets you create, distribute and collect survey responses, so you can easily track submissions and answers as it’s linked directly to a customer’s record when a form has been submitted.
A: You can log into EliteCRM at any time, on any device, from any location – as long as you have at least a 3G connection. You would be required to login via web browser, or through the Microsoft Dynamics’ App.
A: All of Elite Dynamics’ products are built on the Microsoft Dynamics 365 platform. EliteCRM works seamlessly with all your commonly used Office applications; such as Outlook, Word, Excel and OneNote. You can use Outlook with EliteCRM to track emails, arrange tasks and add appointments to a customer’s correspondence timeline; and integrate with SharePoint to share, store and manage internal documents. Functionality from the PowerBI and PowerPlatform applications are included in EliteCRM, allowing you to compile, share and save customised reports across all departments – helping you to work smarter and more efficiently.
A: Yes you can! The system centralises all past and current customer data, which includes their actions, correspondence and booking history. Therefore, being able to identify who hasn’t rebooked for this year can be easily setup and communicated with through targeted email, SMS campaigns and customer journeys.
A: EliteCRM captures any extras associated to ownership deals, including the unit, holiday home manufacturer and finance data to ensure your sales and marketing teams have everything necessary to tailor their promotional activity to specific target audiences.
A: If the data exists in EliteCRM, then it can be used in a report – resulting in a unified reporting process across your sales, marketing, customer service and accounts departments.
Creating reports is easy and straightforward.. We’ve adopted the design and functionality of Excel; so you can filter, perform calculations, create charts and graphs using a familiar tool – all within EliteCRM.
A: Before going live, we will work with you to setup your customer journeys to your requirements. However, if something changes in the future, you will receive training to enable you toedit these yourself. You’ll also be able to create new or remove old journeys as required.
Our professional blended training programme will ensure you achieve competency in how to use the customisation capabilities within EliteCRM. However, if you need further support after your system has been implemented, our customer service team is always here for you to call, 5 days a week.
A: As our company name suggests, our industry-leading products are developed to be dynamic and fully integrated. Our CRM software solution can easily be adapted to suit your evolving business requirements and scalable as your grow.
Arrange your own personalised demo today to see how EliteCRM can transform your customer relationships.
“We used Sage50 for many years before making the move to EliteFinance. We required more advanced reporting and with EliteFinance you can break down your data much better. It allows you to report on any are of the business too. E.g. park, or department and filter transactions far quicker.
The built-in purchase order system has allowed us to keep tighter control on our spending, which means we can tender better for products too!”
Ryan Johnson, Group Finance & Operations Manager Coastfields Leisure Ltd